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A 10-space coffee card pre-stamped twice will be completed faster than an 8 with no pre-stamps.
Fascinating stuff as always over at Cognitive Lode (consumer behaviour research curated and translated for product decision makers by Ribot, a design/creative agency).
This is called the Goal Gradient effect, it means that we would complete a task faster if it’s started for us. I think this should be helpful to people building fitness apps. No one likes to start with 0.
Columize is a news curation tool. It lets you create and share collections of URLs.
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In the future, he believes every device will conform to your identity the moment they are unboxed.
Soleio giving an interview to First Round Review. Makes me think of No Man’s Sky, this game where everyone has a different starting universe. Interesting comments altogether.
There’s just a tremendous amount of craftsmanship in between a great idea and a great product
Steve Jobs back in 1995.
To Lure Customers, Appeal To All 5 Of Their Senses
Cool tips for enhancing the first impression customers will have of your product. Sensorial perception is of paramount importance.
Product Hunt is a project by Ryan Hoover and Nathan Bashaw. It’s a HackerNews-like feed of new products. It currently does not accept submissions nor comments in order to to keep quality high. And it’s high. Highly recommended if you’re into product design.
Troubleshooting behind the counter is perfect training for a product guy, overworked and unsung. If it sounds less plush than the chief executive’s chair, that’s because it is. These days, tech founders, like Hollywood directors, are commonly hailed as visionaries — delivering, like Moses and his tablets, sweeping blueprints for the way forward. Goldman worked under three Twitter leaders, but fashioned a consistent role for himself. At strategy sessions, he said, the C.E.O. would articulate a broad but pithy vision, and sit down to applause. “I’m the guy who stands up next, and says what does that mean in terms of what we’re building over the next six months,” he said. That’s the gritty work of fielding questions, farming out assignments and reconciling disagreements. “Your presentation doesn’t sound as good. Your presentation doesn’t have grand, inspiring goals,” Goldman went on. “You’re the guy who stands up and says, next week we’re going to fix a bunch of bugs. You’re the person that’s managing the fallout from the grand vision.”
Didn’t know about Goldman, glad I do now.